The Direct Booking Engine™

More direct bookings.
And proof of where they came from.

Stay Frame Studios builds and runs the Direct Booking Engine — infrastructure that turns creator content and paid media into attributed, revenue-verified direct bookings. Every lead, every booking, traced back to the piece of content that earned it.

Most properties don't have a direct booking channel they can rely on. They lean on platforms for volume — not because the commission is welcome, but because it works. The instinct is that content is how you'd build an alternative. The hesitation is that nobody can say what content actually returns.
20%
average OTA commission — on a channel most properties still depend on
6–8 wk
typical decision window for a high-consideration stay
75%
of travelers plan trips around destinations they've seen in content
The advantage is already sitting in the archive. Most properties have years of photography and video, shot once and filed away. The Engine puts that library back to work — and reports what's landing, who it's landing with, and what to make more of. Smarter content, on a system that repeats.
Why We Built This

We were the creators — and we couldn't prove our own work.

We shot hotels full-time for years. Our best posts went viral, and we still couldn't tell anyone whether they'd produced a single booking — so there was never a reason to make another one like it. That gap is the whole reason the Engine exists.

Read the full story →

How It Works

The infrastructure that converts

Not another ad account. A system that owns the whole chain — from the first click on a creator's link to the revenue it eventually produces.

Fuel Sources

Where demand is created
Content & Creators
Authentic stories, trusted voices, real inspiration
Paid Media
Targeted Meta campaigns, continuously tested
Partnerships & Distribution
Affiliate partners, email lists, collaborations

The Engine

The infrastructure that converts
Landing Pages + Lead Magnets
High-converting pages built for hospitality
Email Sequences + Retargeting
Automated nurture that builds trust and drives returns
Attribution & Tracking
Every click, lead, and booking traced to the source

Output

What drives your business forward
Direct Bookings
Qualified guests, confirmed bookings, revenue you keep
Lower Acquisition Cost
Verified, attributed spend — not platform guesswork
Increased Lifetime Value
A relationship you own, not one you rent
The Feedback Loop
Data CollectionInsights & AnalysisStrategy RefinementEngine Improvement — every booking makes the Engine smarter.
OWNED ASSETS
Your data. Your guests. Your brand.
PRIVACY FIRST
Ethical data, compliant and secure.
SCALABLE GROWTH
Designed to scale across properties and portfolios.
Go deeper on the Engine
Partnership Tiers

A path, not a menu

Start where it makes sense, prove it in dollars, grow from there. Every tier runs on the same Engine, so nothing you build is thrown away as you move up.

Start Here

Creator Partnership

Turn a creator collaboration into a measurable, trackable lead-gen channel — proof of ROI before you commit to active management.

From $2,500 setup
Once a Winner Proves Out

Retainer Partnership

Full active management — paid ad strategy, campaign structure, and ongoing optimization on top of the Engine.

$3,000/mo $1,500/mo
Founding rate · limited slots
Off-Season or Slower Periods

Maintenance Mode

The funnel stays live and the data keeps flowing — no active management, no starting over when you're ready to grow again.

$150/mo
See what's in each tier
Our Work

Properties that trusted us with their story

"Stay Frame understood our brand immediately — the visual storytelling and website work completely changed how guests see us."
Donna
Aliza Hotel, Venice Beach
"The team's understanding of our brand and quality of visual storytelling set them apart from anyone else we considered."
George
Lunar Farm, Mt. Kenya

Ready to own the relationship, not rent it?

Tell us about your property — we'll walk you through where the Engine fits.